Artemide - Tolomeo Micro Table
This is a creative collaboration that visually interprets the sculptural qualities of the product and explores its inherent appeal.
We explored how it's made, from form to deatil.
The product’s form was approached not just as an outer shape but as a structure, reflecting its mechanical characteristics and how it’s made.
The direction focused on stucture - it drawn from the
mechanics of the object - its joint, its angle, its robust build.
Schematic - stlye renders were used to examine structure.
These visual tests explored the internal mechanics, focusing on connections
joints, and the structural logic behind them.
My Design Development
Creative Direction : Geonhee Lee and one other
Art Direction : Geonhee Lee
3D Design : Geonhee Lee and three others